The Stages and Existing Problems in the Internationalization of Iron and Steel in China

The weak ability of China's steel downstream industries to internationalize has affected the market base of overseas investment in the steel industry. We are an industry based on raw materials, following our users is a big one in the future. We have watched overseas. The foreign steel industry is such a rule. Recently, India's General Motors is not good. Together with SAIC and SAIC Motor Corporation, SAIC General Motors is now managing India's General Motors. In the past, SAIC Motors did not have SAIC shares, but only shares of India and the United States. The Indian steel industry's production system and support capabilities will not protect us from making money. With the downstream products, home appliances, shipbuilding, construction machinery, and the cars we have just mentioned, when they go global, they are not producing products in China. The Chinese home appliance industry sells a lot in the world. For example, Meidi is a user of Baosteel. He is currently selling microwave ovens in all supermarkets worldwide.

In addition, Western countries’ demonization of Chinese state-owned capital has limited our overseas investment. We must have a notional change in this point. In fact, the steel industry is fully competitive in the market and we all follow the same WTO rules.

I personally think that in the latter stage, the large-scale internationalization of the Chinese steel industry will come. My previous analysis, no matter what the market competition and the relative advantages of the current steel industry in China, I talked about the internationalization not only of the steel industry, including overseas capital. Throughout the development stage, China’s steel and China’s capital will go out to invest in steel. Foreign capital, foreign steel industry, and China's participation in China's iron and steel industry restructuring and restructuring will surely come.

The financial crisis has led to a sharp drop in the total amount of global steel transnational investment, showing that steel transnational investment is highly sensitive to macroeconomics. From this curve, we can see that after 2008, the steel industry is also the hardest hit by the financial crisis. Before 2008, at the end of the last century, the beginning of this century was the reorganization of the steel industry in full swing. In 2007, it reached a high point and the total amount of cross-border investment reached 100 billion U.S. dollars. In 2008, it was 74 billion U.S. dollars and in 2009 it was 39 billion U.S. dollars, all of which were greatly reduced.

For the later period, after the financial crisis, all countries are recovering. I think this industry will return to the pre-crisis international level in 2010. Cross-border investment in the steel industry is more sensitive to macroeconomics than other industries, although the decline in financial speculative investment growth is higher than the global decline rate, and the rebound rate is faster than the overall level. In addition, our industry has a large scale of investment and a long cycle. Many investment projects will take several years when they are brewing. Many of these projects are dormant and do not stop completely. Once the external environment warms up, it will soon resume. In particular, this trend has been evident since 2010. By 2010, global steel production had recovered to 1.114 billion tons last year, reaching the equipment for the year of 2009. This year I expect there will be 5%-6% growth in the world.

The second trend is that China will become a major exporter of global steel investment. At the same time, it will also become a major importer of steel capital. In front of me, I introduced the internationalization of the Chinese steel industry in both directions. One is the Chinese iron and steel industry's export investment in the foreign steel industry. This includes coking coal for iron ore resources used in steel, including the construction of new steel mills and participation in the international steel industry. In the past decades, Japan is the world’s largest steel exporter. In turn, I mentioned in front of the next round of China’s transformation and development. China’s adjustment and transformation of the steel industry will surely become an international capital to China to increase its efforts. We all know that the steel industry's big in and out, and one-way in the initial period of reform and opening up are completely different.

In the past, traditional Brazil, Australia, and India, India had a lot of export taxes on ore, and he developed the steel industry himself. Brazil and Australia are very mature and there are few opportunities. However, unexplored Africa has recently discovered a large number of resources, especially iron ore resources and coking coal resources. This is the next trend. The other is that joint ventures are the main form of cross-border investment in steel, and the proportion of shares of different investment partners will change. Since the beginning of this century, more than 95% of the global steel industry's transnational investments have been realized through joint ventures. This trend will continue, but new changes will emerge. Resource investment is dominated by a low proportion of equity participation, but the proportion of equity participation has risen significantly. In particular, the stable and high investment return of the resource industry is the main reason for the current participation rate of steel mills. Before the oil crisis of the last century, such as our counterparts in Japan, many steel companies had all participated in iron ore and coking coal. After the oil crisis, they stopped for a long time. Until now, the Nippon Steel JF experienced a decade of rising resources before it Supply and demand relations, iron ore coking coal resources have changed. When Baosteel invested in the joint venture ore of Brazil and Rio Tinto in the last century, I worked in Baosteel for 30 years. Before 2000, my work had no iron ore imports to Baosteel at a price of US$28. It is now 180, 190. At present, our peers think that this change, especially the Chinese economy, including the rise of the BRIC countries, will not bring iron ore back into the past century.

Investment Protectionism In the steel field, we believe that the financial crisis will be more typical after the crisis. I think not only for China but also for the entire world. This round of the financial crisis has caused a lot of protectionism. As a result, we decided to go global and make our internationalization more difficult.

Large-scale Chinese steel mills have made major breakthroughs in new transnational investments, and cross-border mergers and acquisitions are the main form of transnational investment. In the next few years, whether the speed of recovery of countries after the financial crisis, or whether they are going smoothly, may bring some industries in this industry to be able to maintain, or the original form may be reorganized. After the financial crisis, the economic development of various countries, especially at present there is still a lot of uncertainty, look at two years later, I think that the merger and reorganization of the steel industry will return to the past decade.

Finally, talk about how Chinese steel companies are going international. I think Chinese steel companies have a sober understanding of why they are international. The most important thing is to guard against the internationalization trap. Everyone thinks that resources are scarce. There is no shortage of investors investing in iron ore resources, investing in steel mills, or investing in trade, and investing in other countries who have money or find money. I am saying this. Within this decade, everyone will certainly see that in the past decade, many investments in Australia, Brazil, and Africa have come to me. I personally think that I will go wrong. Recently, China's iron ore resources project invested by Sinosteel Group, if everyone cares about it can be seen on the Internet, I think that the project has basically gone a long way. As for the head out of the heat to take resources as a fortune, but with the market changes, the supply and demand of iron ore has changed, including the natural resources that are inherently incompetent, people will re-evaluate and recognize. I think that this Chinese company is truly international, and it is necessary to think about why we are internationalizing. Internationalization will only fail for internationalization.

For our steel companies to follow the principle of going global, this is our own understanding. One is that internationalization is a natural gradual process. The internationalization of steel companies is fully brewing and cannot be rushed for success. In front of me, if the downstream companies themselves did not go out and set up factories, the products I went out must be to supply the local production, whether it be cars or household appliances. Its original supply channel you must compete. This is equivalent to the fact that I went out with Haier or Shanghai GM went completely different. We have 20 years of cooperation in China. We are very familiar with it and have become very accustomed to it. Creating a common upstream and downstream chain in that environment will be very low risk. The degree of application of international capital markets is closely related to the degree of internationalization. Chinese steel companies should seize the buzz of the international capital market and use ** internationalization to promote industrial internationalization. Our experience in this area is still relatively lacking. We are also trying to see how we understand the international capital market. Thirdly, similar cultures and regions are the principles that we must follow in the development of the internationalization of our steel companies. I said in front of Baosteel to Brazil's dry mills that they are not satisfied with their soil and water, and come back after five or six years. This is not a good research on the local policies and culture. A stable internationalization strategy is also a prerequisite for the internationalization of steel companies. If they do not progress in a sequential manner, there is no clear goal that is also dangerous. The company's internationalization strategy combines the strategies of the home country and the target country to develop collaboratively. For example, the U.S. steel industry has a long history. LTV, which we know well in the last century, declared bankruptcy protection at the end of the last century and came out with a WSG. It was basically a capital operation. After Mittal and WSG were put together, Mittal was Become world class. Mittal previously only dried rebars and wires. Mittal reorganized Arcelor in 2006 and became a world giant in the steel industry. This can be seen as related to the local government situation and development stage. At the same time, we must also consider its own characteristics and characteristics of our market environment. If you do not care about these, blindly going out must pay tuition fees and suffer.

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